Billboard Sizes

Billboards come in a wide variety of dimensions to suit different advertising needs. The most ubiquitous size is the 14' x 48' bulletin billboard, typically erected along highways and major roads to capture driver attention. Other bulletin options are 10' x 40' and 10.5' x 36' boards. In flashy, high-traffic locations, brands may opt for even larger custom spectaculars sized at 16-20' high by 60' wide for maximum impact. Slightly smaller urban options include 30-sheet posters measuring about 12' x 24', placed on city streets and targeting both pedestrians and vehicles. For concentrated foot traffic areas with lots of competing ads, brands can choose eye-level 8-sheet junior posters (6' x 12'). The optimal size depends on factors like budget, area regulations, target audience and campaign goals. While bulletins blanket highways, city centers deploy smaller boards for more precise local outreach. Strategic size selection helps craft an ad campaign with relevant visibility and scale.